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Building brands that make a positive impact in the world.

Visual Branding & Identity · Marketing & Design Strategy

Hi! I'm Winnie.

I build pioneering brands to help them stand out in the food & bev market for optimized growth + maximum impact. 

I help emerging CPG brands show up + stand out in a saturated and evolving competitive market.

We develop & execute tailored design strategies that capture the essence of your brand across consumer-facing materials for effective messaging & marketing. Let's bring out the soul of your brand & wow the world together.

Some incredible brands we've built:

Mylk Labs

Email Marketing Strategy & Design

We revamped Mylk Labs’ direct to consumer email marketing campaigns through strategic branding & positioning, and doubled retention revenue within the first two months of our partnership.


"Within the first month, we've increased the revenue in not only our flows, but also email campaigns and it has only grown month after month. I HIGHLY recommend Winnie if you're looking for someone to do your designs and emails. She won't disappoint! :)"

- Grace Cheng, CEO & Founder, Mylk Labs

12 Tides

Visual Brand Strategy, Digital & Print Marketing, Social Media Content Creation, Illustration

We custom design visual assets across all platforms to promote 12 Tides' ocean-positive mission, resulting in increased engagement & notable brand recognition.

Pulp Pantry

Visual Branding, Email Marketing, Digital Marketing

I developed digital & email marketing assets to build on Pulp Pantry's existing fun, retro brand, and revamped their email marketing flows to increase click through rate & conversions.

Rhythm CBD Seltzers

Visual Brand Strategy, Digital & Print Marketing, Content Creation

We developed a new visual identity by bringing out the fun flavors of their bubbly seltzers to highlight their unique CBD blends both in stores and in the digital marketplace.